In today’s job market, some employers are leaning into a new recruiting tool, something that has historically simply been a mundane and overlooked factor when trying to lure new talent: the office.

“Let’s say a job seeker gets two similar offers when it comes to compensation and benefits, but one company provides a flexible hybrid work environment in a really nice building with amenities, and the other doesn’t,” says James Stein, Senior Director at Cushman & Wakefield’s Dallas office. “Which job would you chose?”

The competitive recruiting in some fields has generated a flight to quality in the office market.

“That concept is pretty straightforward: make going to the office an experience, something that is worthy of an employee’s commute,” Stein says. “Make sure the building and the space are something that, when the employee gets home, they say, ‘“I’m excited to go back.’” Click to read more at www.rednews.com.