Freshly minted as World Series champions, the Houston Astros are now focused on boosting attendance and capitalizing on the first title in the franchise’s 55-year history.
Much like the Astros’ on-field product, the club’s business side is digging out of a deep hole inherited by owner Jim Crane in late 2011. Attendance fell to a low of 1.6 million the following year, representing barely half the yearly totals registered after Minute Maid Park first opened in 2000, and has since slowly climbed back to a level of 2.4 million this past season.
Click to read more at Houston Business Journal.