Fort Worth, Texas-based M2G Ventures, a real estate investment and development company, launched its hospitality vertical to complement its existing investment strategies of acquiring, designing and developing infill industrial and mixed-use assets.
The firm brought in veteran real estate investment executive Chris Hanrattie as Managing Director, Head of Hospitality, to lead the efforts.
M2G will focus on hospitality projects where the company can implement its creative value-add strategies to drive RevPAR growth and improve operational efficiency, Essl added.
Hanrattie most recently served as Senior Vice President, Investments and Head of Hospitality for Crescent Real Estate LLC, in Fort Worth. His experience includes oversight of Crescent’s hospitality vertical, where he was responsible for the hospitality investment strategy, leading acquisitions and dispositions.
The company’s reputation for intentional value creation has multiple facets including placemaking, visioning, branding, hands-on asset execution, in-depth market research, strategic capital expenses, deep industry experience and relationships. This approach to investing is deployed in various forms across M2G’s investment themes noted below:
· Urban Industrial: Acquisition of Class B and development of Class A infill logistics buildings for last-mile users.
· Mixed-Use/Retail: Acquisition and development of well-located, mixed-use districts, with an emphasis on highly curated, experiential retail to create iconic, place-making destinations.
· Hospitality: Strategic acquisition of well-located full-service and select-service hotels in high-growth or emerging markets, primed for creative value-add strategies that drive RevPAR growth and improve operational efficiency.
This new vertical and the addition of Hanrattie to the team reflect M2G’s recognition of the significant growth and transformation existing within the hospitality and travel industry.