Partnership with REEF Technology expands QDOBA’s flavor-filled menu in Texas, now available through select delivery services
SAN DIEGO, Sept. 9, 2022 /PRNewswire/ — QDOBA®, a leading fast-casual Mexican restaurant, is bringing its vibrant and flavorful food to Austin, Texas through the first of two ghost kitchens in the area. In partnership with national ghost kitchen operator, REEF Technology, QDOBA’s Austin debut allows an increased number of QDOBA food lovers across the city to conveniently indulge in its tasty menu offerings. Ghost kitchens, also known as delivery-only restaurants, are commercial kitchens optimized for food delivery service apps such as Uber Eats and Postmates.
“Austin is well-known for its lively and flavorful food scene, making it the natural choice for our REEF ghost kitchen launch. It opens the doors to consumers to enjoy our unique spin on Mexican food who haven’t had access to QDOBA previously,” said Karin Silk, CMO of QDOBA. “Our partnership with REEF means bringing QDOBA’s signature flavors, including our well-loved three-cheese queso, salsas and cremas, and handmade guacamole, to Austinites. While this is our first venture into the virtual restaurant space, we can’t wait to share the flavor with additional markets!” Click to read more at www.prnewswire.com.