NAI Partners has promoted its head of marketing, Larry Koestler, to senior vice president of marketing and communications. “Larry has consistently raised the bar in his leadership of our marketing group, ensuring our brokers have the support they need to deliver the exceptional client service our customers count on every single day,” said Jon Silberman, managing partner of NAI Partners. “His creativity, insight and passion for the company make Larry an ideal brand evangelist, and he is highly deserving of this promotion.” Koestler’s expanded responsibilities now include management and oversight of the company’s more than one dozen client services coordinators and account managers, in addition to his day-to-day supervision of the entirety of the firm’s marketing priorities and media relations efforts for all of the company’s business lines—including office tenant representation, industrial services, retail services, landlord services, office project leasing, investment sales, property management, investment funds, project management, facilities services, valuation and advisory and development services—across the firm’s three markets in Houston, Austin and San Antonio. “Larry has been an incredible advocate for our company and draws considerable positive attention to our firm in what he does,” said Travis Rodgers, executive vice president. “Larry has also been a good leader and partner in our marketing efforts. Aligning the account managers and CSCs to his team will ensure consistency in the marketing aspects of their roles and provide new leadership to that team.” Koestler is a previous Real Estate Forum 50 Under 40 Rising Stars of Commercial Real Estate honoree. He was the only marketing and communications executive to make the list, the only professional in the NAI Global network and one of just two in this esteemed group to be based in Houston. Koestler has been at NAI Partners for four years, initially coming aboard to lead the company’s marketing team, and eventually being promoted to spearhead both marketing and communications. He came to NAI Partners from Fortune 500 commercial real estate services firm CBRE, where he spent more than a decade serving in a range of global marketing and communications leadership roles as a digital storyteller, corporate communicator, brand evangelist and content marketing strategist. Koestler is a New York City native. He has a bachelor of arts in journalism from Lehigh University in Bethlehem, Pennsylvania. He lives with his wife and children in Katy, Texas.